Publisher sues Imus for $4M

Flatsigned Press Inc. is suing radio personality Don Imus for making disparaging remarks about a book they paid to have advertised on his show. The book publisher claims that book sales dropped $40,000 a day for several months after Imus openly mocked its commercials for late President Gerald Ford’s book about the JFK assassination investigation.

Among other things, the publisher claims Imus strayed from the script for the 30-second spots, saying that the publisher had “been waiting for [Ford] to croak so they can unload these [books],” and adding, “now that ol’ President Ford has flatLINED, buy your piece of American history at FlatSIGNED.com.” 

Flatsigned is asking for more than $4 million in damages.